4 Ways a Real Estate Virtual Assistant Can Make Potential Buyers Feel at Home

Real estate is an insanely competitive industry that is continuously on the move. Agents cannot afford to sit idle, while competitors are hanging streamers and big red balloons at the open house down the street. It is truly a profession in which pounding the pavement (and pounding “For Sale” signs into front lawns) is synonymous with tremendous success. And, yet – the phones still need to be answered. Otherwise, who will show up to see that pretty four bedroom, two and a half bath with the white picket fence and close proximity to great schools?

For many agencies, a real estate virtual assistant can be just the ticket to making potential customers feel right at home.

Here’s why:

1. The Welcome Mat Effect: Enlisting the services of a real estate virtual assistant can be a great first step in making a phenomenal first impression with your callers. Potential homebuyers, eager to find the house of their dreams, will never receive a voicemail when you’re out showing a listing or prepping an open house. Instead, they will receive a warm greeting from a knowledgeable call center agent, who can thoroughly and accurately take a detailed message and relay the information to you. Your virtual assistant will also be able to schedule important appointments, answer basic questions regarding listings and policies, and much more.
2. Complete Customization: You can count on your real estate virtual assistant to be well-versed in all company protocols and requirements, from precise, customized scripting that aptly reflects your agency and its goals to on-demand plans that address your commercial or residential real estate needs.
3. Cost-Effectiveness: Time is money. Phones need to be answered, or potential business could be left on the table. Homebuyers – particularly new homebuyers – crave the reassurance that only comes with speaking to a human being who can answer their smallest questions. Still, there are so many arbitrary, unrelated phone calls that come through on a daily basis. Your real estate virtual assistant can pre-screen your calls to make certain you only deal with people looking to list or buy a home – never time-sucking solicitors. Additionally, you determine what necessitates an urgency. Your virtual assistant can hold all other until you’re back in the office. Better yet, maximize your efficiency by using a custom online portal, where you can manage and review all calls, messages, and notes.
4. Around-the-clock availability: Your open house may only be from 2-4 p.m. on Sunday, but potential customers searching for a home are on the hunt 24 hours a day, 7 days a week. Make certain that your services are available to them, whenever they happen to call.

Edwards Answering Service specializes in real estate solutions. Schedule a consultation with our team. We can help you determine the tactics best suited to your agency and provide a real estate virtual assistant to help you capture leads and sell homes. Call us at 800-606-3273 to learn more.