While Levar Burton first gained fame for his Emmy-nominated role in 1977's mini-series "Roots," a majority of younger generations know him for hosting the beloved children's show "Reading Rainbow." PBS's long-running educational program showcased quality children's books, finding new ways to garner a love of reading for younger audiences.
Unfortunately for its viewers, the show was cancelled in 2006, but Burton has found a way to bring his program back to life.
Burton and his fellow "Reading Rainbow" partners created the Reading Rainbow iPad application, debuting it at this year's Worldwide Developer's Conference. The app includes digital games and books. By this fall, Burton told Inc. that the plan is to make all 152 episodes of "Reading Rainbow" available for online streaming.
"I believe we have the ability to revolutionize the way we educate children through tablet computers," he told the news source. "That is where my focus is."
In an interview with the Seattle Post Intelligencer, Burton explained that with kids having such easy access to tablets and other mobile devices, it only made sense to bring the educational programming to those mediums.
The new app has not strayed far from the original show, he said. The two required elements were presenting the theme of the books and having a video trip to a themed island. In addition, there are already 150 books in the app's library, and more are being added all the time, in an effort to keep the content fresh.
It's important for a business or organization to find the best way to reach out to its customers. With tablets and mobile devices so readily available, partnering with a third-party call center that is capable of online customer services will benefit a company. This way, consumers have the ability to communicate with a professional representative at any time of day, through whatever device is most convenient to them.