Action and reaction
Planning an approach to customer service may seem like something separate from the proper corpus of whatever a business provides. What can be overlooked is that this department can affect other sections of the company that don't seem immediately related. Not only can this be seen in the way companies allocate funds, but also in the ways early decisions can result in long term effects. Any manager overseeing a live answering service can observe the effect interactions have on customers, and through them, the greater potential for attracting more business.
Planting "bad seeds"
A recent article in Direct Marketing News emphasized this sort of "radiating" effect that customer service decisions might have. These might could include setups that don't encourage employees to perform well or engage with callers or any other kind of customer that gets in touch with them. Among the tips numerated are good pieces of advice like constantly checking in with the responders in a customer service department and making sure they know enough to handle situations on their own. A worker in an outbound call center can be industrious, polite, and hard-working, but if they don't actually have the skills to take care of complaints or answer questions, the interaction has the potential to sink quickly.
Working with Professionals
Seeking out cleanly run, experienced professionals in this area can reduce the potential problems often encountered with lesser solutions. The right kind of planning, coupled with proper incentives and good work habits, can lead to a stronger arm of the company that represents your work well instead of proving a hindrance to it. All it takes is the proper envisioning and consideration. Taking the time to do it can have very positive effects later in that firm's progression, no matter what their field.