There should be nothing stagnant about your customer service strategy. It should be able to evolve just as your business does, to fit with the realities of what you and your customers require. Taking on an outside live answering service can be one way of bulking up to match an increased interest in your company name, the same way that one might hire more location staff to accomplish specific tasks.
Commercial mainstays, like Amazon, can be seen to display this tactic. The online company has announced that its already extensive operation is seeking more employees. These workers will, according to Bloomberg, both go toward augmenting distributions facilities and warehouses, as well as customer service positions, which are reportedly set to increase by thousands in states like Kentucky and West Virginia.
This influx presents an obvious response to success that all forms of customer help can adopt. As this blog has pointed out, Amazon has multiple times placed high on different surveys for its service. An increase in website customer support and other staff can be sought so that their number is always in proportion to the size of the business itself. Reportedly, the online shopping service is planning on more than 5,000 new workers in total.
Growth requires sustainable practices, and companies can reinforce their own expansion by making sure they have the right kind of answering service ready to go as well. Whether your business is present in 50 states or five, this can be an underlying principle of the way you keep things running.